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A swot analysis on digitalization for NPOS in Aruba: a swot analysis on digitalization for Non-Profit Social Welfare Organizations in Aruba to make more use of Digitalization
Benavidez, Vicky
Benavidez, Vicky
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Keyword
Aruba
Nonprofits
Digitization
Digitalization
SWOT analysis
Nonprofits
Digitization
Digitalization
SWOT analysis
Location research
Date
2022
Language
English
ISSN
ISBN
Research Projects
Organizational Units
Journal Issue
Abstract
This research seeks to gain insight into the management and administrative perspective on digitalization at nonprofits (NPOs) and if any concrete strategic plans exist that address the need for more digitization to realize a higher quality of these public services. Particular attention is dedicated to the Strengths, Weaknesses, Opportunities, and Threats (SWOT) analysis to increase digitalization at NPOs in Aruba. This study has an explorative qualitative case design and analyzed 12 cases at local NPOs to be able to look at the current state of affairs. The participants were all subsidized nonprofits that fall under the Ministry of Social Affairs, Youth, and Labor, and were selected an interviewed based on purposive sampling. Because of the Covid-19 pandemic most participants were
interviewed through Zoom which is an application that allows you to video call. The results indicated that current challenges for NPOs are Information Technological (IT) skills, resources and time. Current benefits that NPOs have by making use of digitalization are efficiency and internal and external communication. In addition, strategies that are being used to overcome challenges are currently, to reflect and strategize. The current strengths of NPOs in Aruba include that they possess computers and internet connection, and the flexibility to keep innovating. For this reason, opportunities for NPOs to make more use of digitalization are to promote civic participation and civic engagement through social media platforms, efficiency, transparency and accountability, job performance, and participatory decision making, training 21st century skills, administrative innovations and data management, sharing and storing. On the other hand, there are factors that hinder the digitalization process which include weaknesses such as not having a SWOT vision, 21st century skills and resources. The threats that were identified discovered were loss of electricity, technical failures, clients privacy, and cracking. The main recommendations refer to collaboration between the Government of Aruba, Centro pa Desaroyo Aruba (CEDE), the University of Aruba (Good Governance Institute), Setar N.V. and future researchers. These organizations and individuals could facilitate the process for NPOs to increase their digitalization as they can provide resources such as funds and the necessary workshops to teach these skills to the NPOs.
Citation
Benavidez, V. (2022). A swot analysis on digitalization for NPOS in Aruba: a swot analysis on digitalization for Non-Profit Social Welfare Organizations in Aruba to make more use of Digitalization. Bachelor dissertation. University of Aruba. 68 pp.
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Publisher
University of Aruba
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URI
https://hdl.handle.net/20.500.14473/908